Havilah
Couverture
Chocolates

Havilah is a passion project concept for a fun, high quality, mid-market chocolatier.

The name Havilah, and the gold aesthetic,
is a direct reference to Genesis,
which mentions the “land of Havilah,
where there is gold”.

The custom-designed lettering includes rounded serifs, swashes, and median spurs, to give it an ornate and traditional flavour, whilst remaining friendly.

 

The bowed shape of the logotype is a hint to the myth of there being a pot of gold at the end of the rainbow.

The gold motif is to evoke the feeling of luxury and quality, as if gold, but for the pleasure of taste.

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